May 14, 2025
SEO in Sweden: Why E-E-A-T framework is Crucial for Building Trust & Authority ?
Sweden prides itself on having one of the most technologically advanced consumers in Europe. With a tech-savvy audience and a strong focus on privacy and trustable content, Google’s E-E-A-T ( Experience, Expertise, Authority, Trust ) role is more important than ever for the success of Swedish SEO. What is E-E-A-T ? To determine the credibility…
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Bern Perez
April 24, 2025
Are Brand Mentions taking over backlinks in AI powered Searches ?
Backlinks have proven to be a fundamental ranking factor in the SEO scene for years and search engine algorithms had focused mainly on their ability to show authority and relevance. But the gaming is changing with AI-powered searches, the dynamics are shifting fast. The way information is processed, curated and made available to users has…
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