October 11, 2024

 The Rise of Voice Search: Essential Tips for Voice Search Optimization

Who finds it fun or has time for typing their searches on the internet when you can literally just say and get your answers? No wonder, more and more people are now turning to voice searches and completely changing the future of searching! By 2025, it is predicted that over 50% of all searches will…

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POSTED BY

Brandi M.

March 8, 2024

What is Search Intent? Simple Ways to Incorporate it Into Your Marketing Strategy

Satisfying user intent must be the primary goal of anybody putting relevant and engaging content out on the internet as part of a marketing or business strategy. If you are an SEO strategist or marketing professional, you may be on the brink of ranking success. You may have top-notch content that simply is not ranking…

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POSTED BY

Helena B.

February 20, 2024

What Are Core Web Vitals, and Why Do They Matter for Small Business SEO?

Core Web Vitals are designed to provide a better web experience by encouraging website owners to focus on performance, loading, interactivity, and visual stability. They make it easier for website owners and developers to understand and improve the user experience on their websites. This is important because, as confirmed by Google, page experience is a factor…

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POSTED BY

Camila C

August 15, 2022

Why Is Google Cloud Gaming a Game Changer?

Google is continuing its push into cloud gaming by launching a new feature that allows users to play games directly from its search results. The new feature, currently in beta, will let users play a selection of games directly in their web browser without needing additional software or hardware. This could be a significant cloud…

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POSTED BY

Brandi M.

July 2, 2022

Google Not Happy with Canada’s Proposed “Link Tax”

A link tax is a proposed rule that would require Google and other tech companies to pay publishers every time they link to their content. The Canadian government is currently considering the proposal. If it is enacted, it will force Google and other companies to compensate publishers that don’t meet basic journalistic standards. The broad…

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POSTED BY

Brandi M.

June 24, 2022

Google’s New Broad Core Algorithm Update – Launched May 2022

Anyone who follows search engine news knows that Google occasionally updates its ranking algorithms. These updates, known as “core updates,” can significantly impact search results.  This week, on May 25, 2022, Google released a broad core algorithm update. It will take roughly two weeks to roll out fully. This update is designed to make search…

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POSTED BY

Brandi M.

October 26, 2021

Google MUM: Everything You need to know about its Latest Search Engine Update

Nowadays, it is challenging to understand and appreciate just how much impact search engines, such as Google and Bing, have on our everyday lives. You can imagine what it was like to search for information, such as product features, in the old days. It was a complicated and time-consuming process. Thanks to search engines like…

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POSTED BY

Brandi M.