November 16, 2025

ChatGPT Could Start Showing Ads by 2026 — Here’s What We Know So Far!

Recent indicators suggest that ChatGPT may begin displaying advertisements as early as 2026, which could significantly transform how we view ads online. This would also fundamentally change how marketers use AI to interact with users. OpenAI has not made a formal announcement about the development, but CEO Sam Altman recently stated that the company is…

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POSTED BY

Leon Radon

November 10, 2025

Is AI taking over Humans in Digital Marketing ?

The world of digital marketing is changing as AI shifts from being a useful tool to an essential part of strategy planning. AI systems have the ability to analyze vast amounts of data to understand how users behave. This capability, even when applied on a large scale, enables marketers to create content, develop product ideas,…

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POSTED BY

Bern Perez

September 12, 2025

5 Steps to Create Social Media Campaigns That Speak Every Language

When it comes to global campaigns, there is no longer a single boundary or language that determines the success of a social media campaign. As the world becomes more connected every day, companies need to go beyond simple translation and adopt a strategy of cultural connection to ensure their messages truly resonate on a global…

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POSTED BY

Leon Radon

August 31, 2025

How Small Businesses Can Use AB Testing to Optimize Ads Without OverSpending

The digital world is always changing, and there are countless small businesses trying to get the attention of those who are browsing daily. The power of advertising is both undeniable and alarming. If your firm is on a tight budget, putting money into ads can feel like a risky bet. One bad campaign can cost…

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POSTED BY

Bern Perez

August 6, 2025

What to Track and What to Ignore: An Essential KPI Guide for Small Business Owners

In a world where data is all around, small business owners can easily feel overwhelmed. They have to keep an eye on many indicators, such as website traffic, bounce rate,  Return on Ad Spend, CAC, CLV and MQLs. The list goes on and on. But here’s the truth: you don’t need more data. You need…

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POSTED BY

Bern Perez