How to Launch Effectively into New Regions: Practical Localization Tips for Startups
It’s always exciting for new businesses to grow and reach new customers, but there are always challenges that make the expansion process complicated and time-consuming, such as language difficulties, cultural differences and compliance with local laws. But the good news is that with a smart localization strategy, it is possible for start-ups to successfully overcome…
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Bern Perez
How to Optimize Your Press Release to Be Cited by Generative Search Engines
The way in which individuals acquire knowledge is changing rapidly. The emergence of generative AI search engines such as Google’s Search Generative Experience (SGE), Microsoft’s Bing AI and Perplexity necessitates an improvement in traditional SEO and PR techniques. Unlike traditional search results, these AI solutions aggregate answers from multiple sources, often eliminating the need for…
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Bern Perez
Blogging for the Nordic Market: What Content Works and Why?
The Nordic countries, including Sweden, Norway, Denmark, Finland and Iceland, have this cool digital advantage, don’t they? They use the internet to an incredibly high degree, have great trust in brands and value authenticity and eco-friendliness. Since these countries are at the forefront of digitalisation, if you want to appeal to Nordic audience with your…
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Salman A.
Search Generative Experience -Google Latest Update For an Enhanced User Experience
Google has recently introduced significant updates to it’s Search Generative Experience (SGE), aiming to revolutionize the search journey for users. These quality improvements are set to redefine the way people interact with Google’s AI-driven search platform. An efficient search experience Following the recent tests conducted on the SGE, it was observed that the speed improvements…
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Cizon S.
Google Not Happy with Canada’s Proposed “Link Tax”
A link tax is a proposed rule that would require Google and other tech companies to pay publishers every time they link to their content. The Canadian government is currently considering the proposal. If it is enacted, it will force Google and other companies to compensate publishers that don’t meet basic journalistic standards. The broad…
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